Welcome
Cases
Case 01: India, “Yes or No?”
Case 02: Evaluating Potential Suppliers in Russia
Case 03: A Woman Engineer in East Asia
Case 04: Confused in Caracas
Case 05: Managing Distribution Channels in Asia
Case 06: Negotiating in Shanghai
Case 07: Waiting in Frankfurt
Case 08: Trade Show Protocol
Case 09: Nordic Values
Case 10: The Football Match
Case 11: The Phone Call to London
CCBB5 Cases
Case 2.1: Exporting to Taiwan: Guanxi in Action
Case 4.1: Negotiating in China: “Bilingual Labels”
Case 4.2: The Reluctant Messenger
Case 5.1: How to Insult a Mexican Customer
Case 5.2: How to Insult an Egyptian Customer
Case 5.3: Women in International Business
Case 5.4: Sourcing in Seoul
Case 6.1.a: Waiting in Rome I
Case 6.1.b: Waiting in Rome II
Case 7.1: Baffled in Bangkok
Case 8.1: Negotiating with Arabs, “A Slip of the Tongue.”
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