Cross Cultural Business Behaviour
  • Welcome
  • Cases
    • Case 01: India, “Yes or No?”
    • Case 02: Evaluating Potential Suppliers in Russia
    • Case 03: A Woman Engineer in East Asia
    • Case 04: Confused in Caracas
    • Case 05: Managing Distribution Channels in Asia
    • Case 06: Negotiating in Shanghai
    • Case 07: Waiting in Frankfurt
    • Case 08: Trade Show Protocol
    • Case 09: Nordic Values
    • Case 10: The Football Match
    • Case 11: The Phone Call to London
  • CCBB5 Cases
    • Case 2.1: Exporting to Taiwan: Guanxi in Action
    • Case 4.1: Negotiating in China: “Bilingual Labels”
    • Case 4.2: The Reluctant Messenger
    • Case 5.1: How to Insult a Mexican Customer
    • Case 5.2: How to Insult an Egyptian Customer
    • Case 5.3: Women in International Business
    • Case 5.4: Sourcing in Seoul
    • Case 6.1.a: Waiting in Rome I
    • Case 6.1.b: Waiting in Rome II
    • Case 7.1: Baffled in Bangkok
    • Case 8.1: Negotiating with Arabs, “A Slip of the Tongue.”
  • Video
  • FAQs
  • Roleplays
  • About the book and the author
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10 cases from CCBB5 

 

Teachers, trainers and readers have asked for more information on the cases presented in the book. In response, here you will find a Solution and Discussion immediately following each of the book’s ten most popular cases.

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Case 2.1: Exporting to Taiwan: Guanxi in Action

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Case 4.1: Negotiating in China: “Bilingual Labels”

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Case 4.2: The Reluctant Messenger

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Case 5.1: How to Insult a Mexican Customer

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Case 5.2: How to Insult an Egyptian Customer

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Case 5.3: Women in International Business

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Case 5.4: Sourcing in Seoul

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Case 6.1.a.: Waiting in Rome I

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Case 6.1.b.: Waiting in Rome II

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Case 7.1: Baffled in Bangkok

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Case 8.1: Negotiating with Arabs, “A Slip of the Tongue.”

Cross Cultural Business Behavior. Copyright 2018 Richard Gesteland and Samfundslitteratur